Beck’s Hybrids
✅ Problem: Corey Wenger SEO Consulting was tasked with providing a comprehensive website SEO audit and training to Beck’s Hybrids, who was launching a new website using a different CMS platform that could cause organic rankings and traffic to decrease. In addition, there’s a need to provide SEO training and upskilling to improve in-house SEO knowledge and capabilities.
✅ Solution: After completing the website SEO audit, Corey Wenger identified potential issues that would cause rankings to drop with the new website. Also, provided SEO training sessions on SEO best practices, Content optimizations, Digital PR and SEO, SEMRush and other SEO tool setup and training, and other SEO-related items.
✅ Services Provided: Website SEO Audits, Monthly SEO Consulting and Training, Data Analysis, SEO Strategy Development
✅ Results: The Marketing Department in-house SEO capabilities have increased dramatically around best practices, content optimizations, and the use of the right SEO software stack. Additionally, with the launch of the new website, Beck’s was able to mitigate any significant decreases in SEO rankings or traffic.
Reinders
✅ Problem: Reinders, Inc. is one of the Midwest’s largest full-service distributors of products to the commercial green industry. The company’s products include irrigation, turf, landscaping, golf course equipment, and supplies. Reinders had to reduce their marketing department in the first half of the pandemic. They also wanted to scale their ecommerce SEO efforts to take advantage of higher online client purchasing trends to increase annual sales revenues. To accomplish this goal, they hired Corey Wenger as their SEO expert advisor, trainer, and interim Digital Marketing Director.
✅ Solution: Wenger conducted an ecommerce site audit at Reinders’ ecommerce website to find and fix issues ranging from better URL naming conventions to data enrichment that would improve SEO rankings across top products and categories on Google SERPs.
✅ Services Provided: Interim Digital Marketing Director, Website SEO Audits, Monthly SEO Consulting and Training, Data Analysis, SEO Strategy Development
✅ Results: After implementing these changes over 18 months, Reinders achieved double-digit growth in Google search traffic! This resulted in substantial revenue growth over 18+ months due to increased SEO rankings for top categories and product lines.
Purdue University
✅ Problem: Traditional marketing efforts had become costly and ineffective at increasing student enrollment. Purdue ProEd wanted to determine if online marketing could be a cost-effective way to attract new students.
✅ Solution: Wenger developed a search engine optimization (SEO) marketing strategy that would increase the visibility of the school’s website in Google searches for masters engineering programs. Optimized site content around targeted terms and topics.
✅ Services Provided: Website SEO Audits, Monthly SEO Consulting and Training, Data Analysis, SEO Strategy Development, Content Optimization, Keyword & Topics Research
✅ Results: Within the first six months, prospective student inquiries grew by over 600%, resulting in more than 100 inquiries per month – which is a lot for an engineering master’s level distance learning program. Total new website visitors grew by 274%. On average, search marketing programs continue to generate 60-65% of all prospective student leads, month after month.
TownePost.com
✅ Problem: TownePost.com had an existing website that they wanted to turn into an online business directory for local businesses to use and generate leads.
✅ Solution: The company hired Corey Wenger to help develop a strategy and plan to help transition the site into an SEO-friendly business directory that would increase site traffic and generate client leads. Additionally, Corey provided training for TownePost’s in-house team so that they could improve their SEO knowledge and capabilities.
✅ Services Provided: Website SEO Audits, Monthly SEO Consulting and Training, Data Analysis, SEO Strategy Development, Content Optimization, Keyword & Topics Research
✅ Results: After six months of working with Corey Wenger, TownePost’s site was fully transitioned into an online business directory that was SEO-friendly and had fast page load times. This resulted in Google traffic increasing by 45%, which generated a nice increase in client leads for the company.
