I’M COREY WENGER
I help you increase leads and sales using successful SEO strategies and programs.
I’M COREY WENGER
I help you increase leads and sales using successful SEO strategies and programs.
Indianapolis SEO Consulting Company
What Is An SEO Consultant?
The role of the SEO consultant is to assess, troubleshoot, educate, coach, guide, and scale your SEO Strategies and tactics so that you can increase keyword rankings, leads, and sales.
The SEO Consultant is your trusted advisor to all things SEO.
They have the knowledge and expertise needed to give your business a competitive edge on Google and other search engines. The SEO consultancy process will help diagnose, analyze and document your business to develop a foundation that can be used for crushing the online competition.
What Makes You an SEO Expert?
Corey Wenger is a digital marketing and SEO expert with more than 20 years of SEO Industry experience. He has helped B2C, and B2B startups to Fortune 500 companies drive sales growth through successful lead generation SEO strategies, technical audits, content marketing, eCommerce SEO, paid search campaigns (Google Ads), website design & conversion rate optimization services that are tailored for your unique challenges, business goals, and industry.
A professional SEO consultant like Corey Wenger has many years’ experience working with Indianapolis and Midwest businesses just like yours; let him show how you can increase leads and sales by boosting your organic traffic through his proven SEO best practices and programs and SEO consulting services.
How Can SEO Consultant Services Help Your Business?
By hiring a professional SEO Consulting company, you can make your business more successful. How? Well, there are many ways that SEO Consulting Services could help:
✔️ Use proven and successful SEO strategies to grow your website traffic, leads, and sales.
✔️ Increase your Google search rankings to drive consistent monthly leads and sales.
✔️ Utilize simple and proven SEO tactics to increase organic traffic.
✔️ Help upskill your marketing staff with SEO training in best practices and tools to scale your SEO efforts.
✔️ Find out how to beat your online competitors.
✔️ Avoid SEO ranking drops from new site launches.
✔️ Use comprehensive SEO audits to help diagnose what is preventing your site from ranking high in the search engines.
What Do SEO Consulting Services Include?
Website SEO Audit
The audit is a complete website analysis that examines SEO factors such as site content (under optimized content, duplicate content), technical SEO items (architecture, site speed, indexation), and off-site items (external website links). The website SEO audit provides you with a proven, actionable, detailed, and methodical framework you can immediately use in your business to help increase rankings, leads, and sales.
Topics and Keyword Research
It is vital for SEO success to determine what topics and keywords you want to rank for. These could include brands, products, services, categories, solutions, locations, and related industry terms. I use various research tools, from customer surveys and interviews to SEO Research tools like SEMRush, Google Search Console, Google Ads Keyword Planner, etc.
Competitor Analysis & Benchmarking
How do you stack up to your online competitors? What terms are they ranking for, and you are not? What types of content are missing from your website that would help drive SEO results? These are essential questions to answer. Through competitor analysis tools, you can uncover the strategies and tactics used by your competitors and, more importantly, leverage these to beat your online competition through increased search engine ranking performance.
Content Marketing Strategies
Content strategy is one of the key drivers to successful Search Engine Optimization programs and campaigns. Your content marketing strategy is primarily determined by the overall SEO strategy, sales, and marketing goals, as well as products, services, and related terms and topics you want to rank well.
Content Gap Analysis and Optimization
Since content plays such an essential role in SEO, it is critical to determine what content is missing and needs to be created to support your ongoing SEO process and efforts. The Content Gap Analysis looks at your current site and identifies specific content and topic needs, including re-writing existing content, consolidating page content and creating new content.
Technical SEO Analysis
Technical SEO factors represent site design elements that impact website indexability, security, architecture, speed, and mobile friendliness. Website SEO audits are a great way to quickly find and address technical issues that could harmfully affect your search engine rankings.
Link building is one of the most critical SEO activities to focus on to improve search engine rankings and drive sales lead growth. If you are going to increase your backlinks, you will need to create quality content that someone would link to. Backlink programs can include creating resource pages, infographics, case studies, white papers, updating and refreshing old blogs, and developing customer website tools and buying guides.
Monthly SEO Optimization Services
SEO Consulting plans involve an ongoing process where you continue to fix website issues, conduct keywords, topics, and competitor research, optimize and write new site content, skillfully build the correct backlinks, conduct ongoing SEO consulting and analysis, reporting, and other SEO tasks. Organic SEO Consultant programs require a 6-12+ month commitment to succeed. And timeframes can differ based on the level of website issues, competition, available resources, industry, overall sales and marketing goals, and other factors.
Online shopping has grown considerably since Covid, as more customers work from home and buying behaviors continue to shift online. eCommerce SEO optimization services include site audits, identifying technical SEO issues, creating unique and optimized product and category content, addressing issues like faceted navigation or poor URL naming conventions, and other optimization tactics.
Website and SEO Analytics
Digital marketing provides a vast amount of data to analyze and identify critical insights to improve customer experiences, site conversion rates, SEO and paid search performance. Therefore, it is vital to ensure your Google Analytics and other reporting and attribution tools are set up and correctly measure marketing performance.
How To Develop Successful SEO Strategies?
The best SEO strategy starts by understanding your business, industry, marketing and sales goals, available resources, pain points, website and SEO maturity, and level of online competition.
A website SEO Audit is conducted during the strategy development process to gather crucial information and insights into diagnosing technical, on-page, and off-page elements that can positively or negatively affect your search engine rankings.
Lastly, specific tactics from quick-wins to longer-term projects are identified and prioritized to fix or enhance your national or local SEO efforts.
When Will I See Results from The SEO Consulting Services?
Optimizing your website for the search engines is not a one-time effort but rather an ongoing strategy. Therefore, it requires consistent planning and work to see positive results.
In lower competition industries, you can see positive results around the three-month mark. In medium-competitive sectors, you can see results in 4-6+ months. Finally, in highly competitive industries, you can see results in 9-12+ months.
What Is A Website SEO Audit?
An SEO Audit is the first step to improving your site’s ranking in search engines.
A good SEO Audit will identify website issues and problems preventing your site from ranking well in the search engines. Common problems can range from poorly optimized content to design mistakes, leading to poor overall performance when ranking for specific keywords, phrases, and topics.
I check over 150 on-page, off-site, and technical SEO potential issues like duplicate content, broken links, HTTPS implementation, hreflang usage, toxic link profiles, meta tag titles and descriptions, and indexation. Once the data is collected, a comprehensive evaluation is conducted to determine common SEO Audit issues, fixes, growth projections and opportunities, and priorities.
Search Engine Optimization Audits provide you with specific research, insights, and recommendations to develop and implement successful SEO strategies and tactics. The Outcome – you improve traffic volumes, increase leads, and boost sales growth.
The SEO Audit provides a simple, step-by-step prioritized list of recommendations on how to fix search engine optimization issues. I review audit findings with you and your web developer/agency for implementation.
How Much Does It Cost To Hire an SEO Consultant?
SEO Hourly rates vary based on the type of SEO consulting services needed: 1) Project-based SEO, 2) Hourly SEO, and 3) Monthly Retainer SEO. Hourly SEO consulting rates range between $150 to $500 per hour.
Service prices vary by size of a consulting project, level of training needed, industry competition, digital marketing goals, size of the website, and level of website search engine optimization complexities, issues, and maturity.
SEO monthly retainers: A local monthly SEO Campaign can cost $500 to $1,500+ per month. For small businesses, it is common to see SEO services cost between $1,500 to $4,500 per month. For mid-sized companies, a monthly SEO campaign and program runs between $4,500 to $15,000. For large enterprise SEO programs, standard SEO Consulting service fees run between $15,000 to $45,000 per month.
Most corporate sites have 1,000s of products and service pages and many global brands and company domains. This prevents both unique challenges and opportunities for Search Engine Optimization programs. The following article will discuss the Enterprise SEO formula for accelerating your SEO programs for leads and sales growth.September 20, 2021
Search Engine Optimization (SEO) is one of the most powerful marketing tools for CMOs, Digital Marketing Directors, Business Owners, and organizations. On average, SEO makes up 53% of all website traffic and 45% of sales revenues and converts web traffic at 16% (compared to PPC’s 3.75% conversion rate.)July 15, 2021
There are many explanations of why SEO can underperform for a business. Here are the most common reasons and what you can do to improve your SEO rankings and results dramatically.May 25, 2021
Technical SEO factors represent site design elements that impact website indexability, security, architecture, speed, and mobile-friendliness. To increase search engines ranking and sales leads, follow these 10 SEO optimization tips.March 18, 2021